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Showing posts from February, 2025

Galaxy 'Chauffeur' advert: blog tasks

1) What key conventions of TV advertising can you find in the Galaxy advert? - logo - sound - camera - narrative (storyline) - 'call to action'  - mise-en-scene 2) What is the key message the Galaxy advert is communicating about its chocolate? The slogan for the advert will help you with this question. The Galaxy brand identity has focused on luxury and indulgence for over 25 years. This 1995 advert is a good example of the Galaxy brand and also features a nostalgic. 3) Who is Audrey Hepburn and w hy did Galaxy select Audrey Hepburn for this advert?   Audrey Hepburn was a huge Hollywood star in the 1950s and 1960s. She was associated with Hollywood glamour and style and was also a fashion icon and model. She died in 1993 at the age of 63. 4) What is intertextuality? Intertextuality is w hen one media text refers to or suggests another media text. 5) What Audrey Hepburn films are suggested in this advert and how is this effect created (e.g. mise-en-scene - C...

Media assessment 2 learner response

1) Type up your feedback in  full  (you don't need to write the mark and grade if you want to keep this confidential). WWW: Some ability to respond to the 20-mark question in this paper with knowledge of the film industry.  EBI: You need to prepare better for the future media assessments, too many basic errors e.g Q1 + Q2, Q4 + Q5. Not enough overall media terminology displayed in your responses - make flashcards to avoid this problem.  2) Read  the mark scheme for this assessment  carefully (you'll need your Greenford Google login to access this). Write down the mark you achieved for each question: Q1: 0 marks Q2: 0 marks Q3: 3 marks Q4: 1 mark Q5: 1 mark Q6: 8 marks Where you didn't achieve full marks, write WHY you think you missed out on the extra marks. Use the indicative content suggestions in the mark scheme to help with this. If you  got any media terminology wrong in the assessment you can make a note of it here. I think I ...