1) Who is the target audience for Doctor Who? Do you think it has changed since 1963? I think the target audience ranges from older viewers as doctor who had come out 1963 which means those people could still be into the show and carry on watching, however there are still younger viewers which could be ages of around 12-50 as it is still a very popular series. 2) What audience pleasures are offered by Doctor Who - An Unearthly Child? Apply Blumler and Katz's Uses and Gratifications theory to the episode. Make sure you provide specific examples from the episode to support your ideas. Personal Identity: personally relating to something - seeing your lifestyle on screen. Think about how different audiences may identify with Susan, her teachers or the Doctor. Personal Relationships: personally relating to something - seeing your lifestyle on screen. Think about how different audiences may identify with Susan, her teachers or the Doctor. Diversion (Escapism): escapism and being enterta...
Create a new blogpost called ' Demographics and Psychographics'. 1) What information do media companies use to create a demographic profile of their audience? - Age/Gender - Race - Location - Employment status 2) Why are media companies and advertisers increasingly using audience profiling and not just demographics? It makes it easier for you reach your target audience. 3) What are the seven different Psychographic groups? - The aspirer - The explorer - The reformer - The succeeder - The resigned - The struggler - The mainstreamer 4) Write a brief summary of what each Psychographic group is seeking or motivated by. The aspirer: They seek status. The explorer: They seek discovery. The reformer: They seek enlightenment. The succeeder: They seek control. The resigned: They seek to survive. The struggler: They seek escape. The mainstreamer: They seek security. 5) What psychographic group or groups do YOU belong in? Think...
Film Industry: Marvel Cinematic Universe blog tasks Read this BBC article on the Marvel Cinematic Universe and answer the following questions based on the article: 1) How many films were there in the Marvel Cinematic Universe (MCU) at the time of this article? There wer e 22 films. 2) How much money have the MCU films made in total according to this article? They have made $18.2 billion. 3) Why did Marvel create the Avengers films? In 2007, marvel was recovering from bankruptcy so had to sell of the most popular characters like the X-men and Spider-Man. However, marvel still owned the characters - Iron Man, the Hulk, Thor and Captain America - so used the early MCU films to introduce these heroes. 4) Who owns the rights to Spiderman and why is the character now appearing in Marvel films? Spider-Man was sold to Sony. However, Sony and Marvel have agreed a partnership that allows Spider-Man to appear in MCU films. 5) Which company owns the rights to the...
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