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Statement of intent feedback and redraft

  Mark Comments   6       Link to brief: 4 Use of media terminology (language/representation/theory): 2   Comments for AQA: This statement of intent is very clear which demonstrates what the purpose of their music video is and who their intended target audience is and how it could appeal to that demographic There are some clear examples of how the production will be produced through examples of camera shots and editing techniques to help communicate the narrative of the music video   Next steps: Be more explicit when you reference the brief outline remember that this music video production is about encouraging young people to take a small step in improving the quality of life in the community Include more explicit media theory e.g. Blumler and Katz – link this to audience section Include a section on representation – who plays the characters in your video and why did you choose them – reinforce or subvert stereotypes? Statement of intent: I plan to cre...

Preliminary exercise feedback and learner response

1) Type up your teacher's feedback  in full . If you've received your feedback via email, you can simply cut and paste it from the email into your blog. WWW: 1. Clear narrative established which matches the lyrics of your chosen song choice 2. Demonstrated good editing technical ability such as match on action   Next steps: 1. Ensure you follow the brief requirements e.g. having two characters and two locations 2. Check the audio levels e.g. the mobile phone ringtone is too loud over the audio track 2) Using a combination of your own reflection on the preliminary exercise and the feedback you were given, write  two  WWW bullet points (What Went Well) and  two  Next Step bullet points for your preliminary exercise.   Next steps: - attempt to record different camera shots. - follow the brief. WWW:  - matches lyrics - proud of my editing 3) What have you  learned  from the preliminary exercise that will help you in the actual coursewor...

Statement of Intent Coursework

I plan to create a music video for the song "We are never ever getting back together" By Taylor Swift. I chose this song because it has a strong emotional message about love, patience, and commitment, which I think fits well with a romantic storyline. My video will follow a couple who meet when they are young and reconnect years later, showing how their love has lasted over time. The main themes of my video are love, time, and devotion. I want to show how real love can survive distance, change, and the passing of time.  My target audience is teenagers and young adults aged between 13 and 25. They are likely to enjoy emotional and romantic music videos that they can relate to. This audience often watches and shares music videos on YouTube, TikTok, and Instagram, so I want my video to be visually engaging and easy to connect with on those platforms. I also want the audience to feel emotionally involved, as if they are part of the couple's journey and memories. I will use a ...

Year 11 Paper 1 assessment: Learner Response

1) Type up your feedback in full (you do not need to write mark/grade if you do not wish to). WWW: Fajr, you are mostly secure with knowledge of the CSP's in this paper. Next steps:  1) more detail needed to reach top marks e.g. when you analyse the unseen advert you need to write at least 3 paragraphs.  2)  revise media terminology e.g. Q1.2 and Q5 - flashcards will help you! 2) Look at the  mark scheme for this assessment . For Question 2 (12 mark unseen) use the indicative content in the mark scheme to identify three points that you could have referred to in your answer. Verbal codes (use of language) • The text is positioned over the top of the tyre to signify the challenge and create  synergy between the image and the message in the text. • The word battle has connotations of fighting and trying to triumph over an enemy. • ‘Begins off-field’ connotes preparation and a subversive look at sporting events  (focussing on the training rather tha...

Accountability Check: Coursework Checklist

  Music Video Table: Item Progress Statement of Intent (Max. 300 Words)   Min. Two Filming Locations   A Clear Narrative/Story   Min. Two Characters (Including a Protagonist)   Variety of Camera Shots, Angles and Movements   Diegetic sound (which could include but is not restricted to dialogue, Foley sound and ambience /atmosphere).   Non-diegetic sound (which must include but is not restricted to music).   Use of narrative codes and media language to attract and engage the audience.   Editing of the footage, soundtrack and dialogue to establish meaning.   Use of titles and/or graphics to reinforce the message of the video.  

Coursework: Summer Project 2025

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  1) Research: Music videos Watch the following music videos and analyse an aspect of media language for each one: Music video 1:  Marshmello x YUNGBLUD x blackbear - Tongue Tied How is  narrative  used in this music video to engage the audience? To show the audience that its is never okay to stay silent and give up. You should always stand for your rights Music video 2: Years & Years - I Wish I Knew How is  camerawork  and  mise-en-scene  used in this video? Use CLAMPS to remember the different aspects of mise-en-scene. C: casual clothes L: day light, afternoon/ morning A: people who can relate to him, expressing his feelings. M:  P: people are playing different instruments. e.g. guitar and piano. S: they are celebrating. Music video 3:  Foals - Hummer How is  editing  used in this music video to engage the audience? establishing shot: to introduce in location, setting. close-up: this is for the audience to see emotional r...

End of Year 1 exam: Learner Response

1) Type up any feedback from your teacher in full (you do not need to write the mark/grade if you do not wish to). WWW: Fajr, mostly sound knowledge of the two Tv-drama CSPs which you are able to respond fairly to. EBI: Write a paragraph responding to Q1.3 but focus on audience theories e.g. Blumler Stuart Hall's Reception theory. 2) Look at the mark scheme document linked above. Question 1.1 asks about mise-en-scene. What do we use to remember mise-en-scene? Give one example answer from the clip too - you'll find example answers in the mark scheme. CLAMPS: Costume, Lighting, Actor placement/movement, make-up,  props, setting. The two children they are chasing – costume and make-up to make them look abandoned/homeless. 3) Question 1.2 asks about narrative features in the extract. Look at the mark scheme to pick out  three  possible answers for this question.  • Excellent analysis of the product that is detailed and critically engages  with the nuanced aspects of...